<p>After many years of fierce head to head battle in Southeast Asia, Uber is laying down their arms and leaving the market to local player Grab. Much like they did in China, they are no longer offering services in the region; however, in exchange for their surrender they are picking up a significant stake in Grab.</p>
<p>This is a huge win for Grab and even for Uber. Grab gets to own the market for themselves, and Uber will still have a huge stake in the region through its minority ownership of Grab. They can retain their funds and resources to deploy them in regions where they still have competitors like Lyft in the US and Ola in India.</p>
<p>The biggest loser will be the riders and customers who will see prices rise as Grab no longer needs to add subsidies to win market share against Uber.</p>
<p>Here is the email Uber just sent to their user base in Southeast Asia:</p>
<p> ;</p>
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<td class="m_5613559614181409559p1 m_5613559614181409559p1-p1" align="left">We want to share some news with you &#8211; Uber will be combining our operations with Grab to lead you in the next chapter of ridesharing in Singapore and across Southeast Asia.</p>
<p>What this means for you: we will be transitioning our services over to the Grab platform by <span class="aBn" tabindex="0" data-term="goog_753552570"><span class="aQJ">April 8, 2018</span></span>, so all requests after that date should be made from the Grab app. However, you can still use the Uber app in more than 80 countries around the world.</td>
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<td class="m_5613559614181409559p1 m_5613559614181409559p1-p1" align="left">What you should do:</p>
<ol>
<li>Download the Grab app <a href="https://email.uber.com/wf/click?upn=grnUeGIN-2Bgd7U69q9VkiD98-2FMhsGiAJ08OzjYIzUm34-3D_8hVPmNosQJZQx1Ogw4iVXBVbMvtM5YrPXaar-2F2TnbhLIrCjaz7fIncxFL2JIYWRz3ADuBZ7pavF-2B8vqyoBHHOtqtavrkPe8yVEEbr6RJEqetccLyCELmQTAmQaTTa2uqeTAK1thi4OaE1-2FzU7K62YibLVu5XwDdhLKSycL-2BR8p1UXr-2FvHWULb5cDyEiymf86b3V0J8jnOjyEARKSIEI6zoROl3dPqGPoR6DgILqu2T4jiqb48SXy0IcrJ3fLeTd02ZvMXkr6X-2BgbOAV4qCyyh6JaxsFf2TPltjRHfMurpyYzGmCm-2FQsDMvVvV33Wr9T3dSLNPOwkWWjS4Uhfzd6PASM-2B15bMbyybKMiC3204dhYc2GZHd6Ac-2BK2jTva3XsVp7ojMtB8iJDOIC8T-2FHHzjyI0b-2F5LaC-2BUBCPR6MBH5zMB4F4sudd8AhCLdm6xv1dvGJ5VZEHQnm-2BoXNtgp71dJdlxPeMaIFFePnWj4551l59RSzUY7HBF8JKeufOupilBFXHMwJ0F1n7SSpaRKje9yMEdyCNkuPba-2FehNho2y92-2F4-3D" target="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url?hl=en&;q=https://email.uber.com/wf/click?upn%3DgrnUeGIN-2Bgd7U69q9VkiD98-2FMhsGiAJ08OzjYIzUm34-3D_8hVPmNosQJZQx1Ogw4iVXBVbMvtM5YrPXaar-2F2TnbhLIrCjaz7fIncxFL2JIYWRz3ADuBZ7pavF-2B8vqyoBHHOtqtavrkPe8yVEEbr6RJEqetccLyCELmQTAmQaTTa2uqeTAK1thi4OaE1-2FzU7K62YibLVu5XwDdhLKSycL-2BR8p1UXr-2FvHWULb5cDyEiymf86b3V0J8jnOjyEARKSIEI6zoROl3dPqGPoR6DgILqu2T4jiqb48SXy0IcrJ3fLeTd02ZvMXkr6X-2BgbOAV4qCyyh6JaxsFf2TPltjRHfMurpyYzGmCm-2FQsDMvVvV33Wr9T3dSLNPOwkWWjS4Uhfzd6PASM-2B15bMbyybKMiC3204dhYc2GZHd6Ac-2BK2jTva3XsVp7ojMtB8iJDOIC8T-2FHHzjyI0b-2F5LaC-2BUBCPR6MBH5zMB4F4sudd8AhCLdm6xv1dvGJ5VZEHQnm-2BoXNtgp71dJdlxPeMaIFFePnWj4551l59RSzUY7HBF8JKeufOupilBFXHMwJ0F1n7SSpaRKje9yMEdyCNkuPba-2FehNho2y92-2F4-3D&;source=gmail&;ust=1522126621389000&;usg=AFQjCNEvdplq4RQTfWTD32CN2R6F_wx6LA">here</a></li>
<li>Create an account</li>
<li>For new Grab riders, apply promo code GRAB4W and take your first Grab ride</li>
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<td class="m_5613559614181409559p1 m_5613559614181409559p1-p1" align="left">For more information on this transition, please visit <a href="http://t.uber.com/uberandgrab_riders" target="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url?hl=en&;q=http://t.uber.com/uberandgrab_riders&;source=gmail&;ust=1522126621389000&;usg=AFQjCNEJGte3PSqHztxRNiEBJ-4QukOuHQ">Uber</a> or <a href="http://grab.com/sg/comingtogether" target="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url?hl=en&;q=http://grab.com/sg/comingtogether&;source=gmail&;ust=1522126621389000&;usg=AFQjCNHbkHcUHH2_KfX1wxi8t3QV5sGDZA">Grab</a>.</p>
<p>Thank you, and we look forward to continuing to serve your city with Grab.</p>
<p>Regards,<br />
Uber.</td>
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<p> ;</p>
<p>And here&#8217;s info from the Uber help site:</p>
<p> ;</p>
<h1 class="push-small--bottom" data-reactid=".0.1.5.0.1.$node.0">Information about Uber&#8217;s sale to Grab</h1>
<div data-reactid=".0.1.5.0.1.$node.1">
<div data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9">
<div class="push-small--bottom" data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0"><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-0">We want to share some news with you &#8211; Uber will be combining our operations with Grab to lead you in the next chapter of ridesharing in Singapore and across Southeast Asia. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-0.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-1"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-1.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-2">What this means for you: we will be transitioning our services over to the Uber platform by 8 April 2018, so all requests after that date should be made from the Grab app. However, you can still use the Uber app in more than 80 countries around the world.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-2.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-3"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-3.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-4">What you should do:<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-4.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-5">Download the Grab app here: https://grb.to/edmpax<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-5.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-6">Create an account For new Grab riders, apply promo code GRAB4W and take your first Grab ride <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-6.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-7"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-7.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-8">For more information on this transition, please visit t.uber.com/sg/uberandgrab or grab.com/sg/comingtogether. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-8.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-9"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-9.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-10">Thank you, and we look forward to continuing to serve your city with Grab.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-10.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-11"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-11.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-12">FREQUENTLY ASKED QUESTIONS<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-12.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-13"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-13.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-14">What changes are occurring?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-14.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-15">Uber will be combining operations with Grab to lead you into the next chapter of ridesharing in Singapore. Once the transition happens, all your interactions will be managed directly by Grab.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-15.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-16"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-16.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-17">When can I expect these changes to occur? What happens until that date?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-17.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-18">The official transition date will occur on 8 April 2018; you can use the Uber service as you normally would until then. However, we recommend downloading the Grab app as soon as possible to ensure service continuity.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-18.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-19"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-19.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-20">Will I still be able to use my Uber app after the transition? <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-20.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-21">After the transition, your Uber app will continue to display your account information and past trips, however it will no longer display any vehicles in Singapore. You can continue to use the Uber app and service in all other markets globally where Uber operates.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-21.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-22"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-22.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-23">What does this mean for me as a rider?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-23.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-24">You will not be able to use the Uber app to request for vehicles in Singapore after the transition date of 8 April 2018; you will need to use the Grab app to hail rides instead. Please download the Grab app if you don&#8217;t already have it.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-24.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-25"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-25.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-26">Will my information be shared with Grab?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-26.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-27">To make things easy for you, all data and information you previously shared with Uber (other than payment information) will be transferred to Grab. Account information, such as rides and trip history, will not be visible in the Grab app.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-27.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-28"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-28.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-29">What if I already have a Grab account?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-29.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-30">If you are already a Grab user, then please continue to use your existing Grab account when hailing rides.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-30.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-31"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-31.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-32">Will I have access to my trip history from Uber?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-32.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-33">Your trip history with Uber will remain within the Uber app. You can also sign-in to Uber.com to view your full trip history. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-33.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-34"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-34.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-35">I need to access my receipts for an expense- will I still be able to do this? <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-35.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-36">Yes, you can view all your trip receipts within the Uber app. Signing in to the Uber.com site will also allow you to re-send your past receipts<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-36.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-37"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-37.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-38">I have a promotion on my Uber account- what will happen to this after the transition? <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-38.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-39">All existing promotions on Uber will cease to be active after the transition. We encourage you use your existing promotions and credits before the transition date of 8 April 2018.<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-39.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-40"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-40.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-41">I have an outstanding support query- will this get resolved? <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-41.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-42">Uber will continue to support you for any trips taken on our app. If you have already submitted a request, our team will address it shortly. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-42.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-43">Should you request a trip or have any issues with the Grab app, please contact Grab directly here. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-43.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-44"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-44.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-45">I am a U4B customer, how will this change affect me?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-45.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-46">U4B services for employees of local and global companies will not be supported for trips taken in the territories after the transition. Rides outside of the territories taken in the Uber app will still be supported through existing U4B agreements. If you or your employer are interested in a Grab for Business account, please share your company details via grabforbusiness.com and our country based team will be in touch within 24-48 hours. Additionally, Uber will reach out all U4B customers based in the territories within 30 days to discuss a potential transition of services to grabforbusiness.com. <br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-46.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-47"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-47.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-48">What if I have more questions?<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-48.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-49">For more help, please contact Uber support within the &#8216;Help&#8217; section of your Uber app, help.uber.com. For any Grab related questions, you can access support via the in-app Help Centre or at grab.com/help<br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-49.1" /></span><span data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-50"><br data-reactid=".0.1.5.0.1.$node.1.2:$88793930-f456-41a1-821f-184233f092d9.0.$body-newline-50.1" /></span></div>
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